Thursday, May 1, 2008

I Sing the Body Electric

Jayson Jarmon
President, The Lux Group, Inc.

Elsewhere on this blog I have made the case that “everything that can be digital, will digital”—perhaps this is even true of automobiles (well, if not digital, then electric at least). In the US, we pat ourselves on our backs over our hybrids and think we’re all that. In London tonight I saw some real thought leadership. Across from the Lyceum Theater near the Waterloo Bridge, I saw my first electric car at an “electrobay recharging site.” What appears at first to be a parking meter, is actually a plug and extension cord for recharging electric vehicles.



Hybrid? Schymbrid!


Clean, precise, efficient work with a nod to futurism in that little green light. Sounds like the essence of London design to me.